Resume - Wouter Bron
Experienced UX Designer, directing UX teams in designing and developing innovative products for enterprise, e-commerce, and mobile.
I led teams in banking, telecommunication, hospitality, and entertainment.
Created end-to-end user experience solutions with a focus on user needs and business goals directly responsible for delivering all aspects of design, from defining customer needs to delivering concepts, prototypes, and UI specifications.
Partnered with leaders in Product Management, Strategy, and Development to establish more iterative and collaborative processes across the full product development cycle.
UX Designer, Accenture Interactive (Accenture Digital)
July 2013 - Present (5+ years), China
Team UX designer for a virtual bank’s business, designing the product & service strategy, and guiding the product teams in defining, refining and finalizing product design (including both business and UI/UX) using an agile development mindset and approach.
Lead UX designer, responsible for project planning, design, building and implementation direction of a cohesive, achievable, future-focused foundation for the online sales channels of global dairy nutrition company
(66 customers in 13 countries)
Co-Lead the complete UX Design for Desktop and Mobile for a Project Management SaaS for the leading global information and communications technology (ICT) solutions provider
(Improving overall user experience and efficiency. Experienced daily by 10.000+ users and used by 1.000+ projects)
UX / UI Design of the next generation Integrated Service Delivery platform for the leading global information and communications technology (ICT) solutions provider
(71.64% efficiency increase, average project delivery from 134 to 38 days)
E-commerce UX / UI Design for the largest international health and beauty retailer in Asia and Europe
(69% Growth in Online Health & Beauty Sales in Asia)
Ideate, create and present proof-of-concept prototypes for various Business Development projects
- Partnered with leaders in Product Management, Strategy, and Development to establish more iterative and collaborative processes across the full product development cycle
Managed product roadmap to align with business needs and associated growth goals
- Gathered and interpreted stakeholder feedback to shape design solutions that met both business and consumer needs
- Developed team members to reach their full potential, understand their goals and needs, partnered in their development, provided advice, feedback and training
Continued to design on a daily basis, creating wireframes, prototypes, user flows, process flows and design specifications
Accenture Digital is one of the largest end-to-end providers of digital transformation capabilities in the world. We bring digital capabilities to our clients that deliver transformation @speed and @scale.
Interaction Designer, Tang
March 2013 - May 2013 (3 months), Shanghai China
- Redefining website design in the hotel industry through User Experience insights for IHG China
(3-fold increase in online bookings than two years before)
Interaction Design and Usability Testing
- Customer Experience Journey
Collaborating with the business team and development team
TANG Consulting (Innovation for China) is committed to bringing innovative experience to China users and growing with China user experience industry.
Interaction Designer, Happy Elements
January 2011 - November 2012 (2 years), Beijing China
- Managing Visual Designers and Developers
- Creating detailed UI specifications for all the game features to match the users' expectations
- Using wireframes, flow diagrams and storytelling to help the team understand the designs and assist them during implementation
- User testing of completed features
Happy Elements is a leading interactive entertainment company in Asia and is committed to creating happiness for users worldwide.
Usability Specialist, MicroUsability
January 2010 - August 2010 (8 months), Singapore
- Helping Sony recapture a leading position in smartphone design
MicroUsability provides high-quality global user experience & usability research and consulting services to achieve end-user satisfaction.
Design Thinking, Interaction Design, Wireframing, Prototyping, UI Specifications, Flow diagrams, Storyboards, Scenarios, Information Architecture and Persona development.
Usability testing (Lab & Remote), Ethnographic study, User Research, Requirements Gathering, Focus groups, Heuristic Evaluation and User Recruitment.
Utilize industry design standards and best practices. Understand the technical limitations and feasibility of my decisions and have the expertise to communicate my ideas with engineers for final implementation.
Agile / SCRUM methodologies, Ability to manage cross-functional teams including engineering, product management, and user research.
Strong analytical and research skills, strong influencing, negotiation and communication skills (written, verbal, presentation), strong organizational and time management skills.
I take ownership and responsibility of my work, respond professionally to feedback and address problems effectively and efficiently.
I'm professional, flexible, passionate, curious, enthusiastic, smart, collaborative and hands-on (read handsome).
Dutch: native language
English: fluent (speaking, reading, writing)
Chinese: intermediate (speaking, reading, writing)
Utrecht University of Applied Sciences
2006 - 2010 (4 years), Graduated June 2010, The Netherlands
Bachelor of Engineering, Media Technology
Download as PDF
Specialization, Human Computer Interaction
For confidentiality reasons I have omitted the actual values for some metrics