[email protected]

Wouter Bron

Digital Product and UX Designer, leading design teams to create innovative products across various industries, including crypto, finance, supply chain, telecommunication, hospitality, and entertainment.

My approach prioritizes end-to-end user experience solutions that balance user needs and business goals. I have overseen multiple successful product launches from ideation to launch, leveraging my skills in product management.

With a focus on collaboration, I have established more iterative and collaborative processes across the full product development cycle, resulting in high-quality digital products that meet user needs and business objectives.


Product Designer, Binance

Oct 2019 - present

Binance is a cryptocurrency exchange that provides a platform for trading various cryptocurrencies. As of January 2018, Binance is the largest cryptocurrency exchange in the world in terms of trading volume.

Key Results


UX Designer, Accenture Interactive (Accenture Digital)

July 2013 - July 2019 (6 years), China

Accenture Digital is one of the largest end-to-end providers of digital transformation capabilities in the world. We bring digital capabilities to our clients that deliver transformation @speed and @scale.

Key Projects


Interaction Designer, Tang

March 2013 - May 2013 (3 months), Shanghai China

TANG Consulting (Innovation for China) is committed to bringing innovative experience to China users and growing with China user experience industry.

Key Project


Interaction Designer, Happy Elements

January 2011 - November 2012 (2 years), Beijing China

Happy Elements is a leading interactive entertainment company in Asia and is committed to creating happiness for users worldwide.

Key Project


Usability Specialist, MicroUsability

January 2010 - August 2010 (8 months), Singapore

MicroUsability provides high-quality global user experience & usability research and consulting services to achieve end-user satisfaction.

Key Project



User Experience

Design Thinking, Interaction Design, Wireframing, Prototyping, UI Specifications, Flow diagrams, Storyboards, Scenarios, Information Architecture and Persona development.

Usability testing (Lab & Remote), Ethnographic study, User Research, Requirements Gathering, Focus groups, Heuristic Evaluation and User Recruitment.


Utilize industry design standards and best practices. Understand the technical limitations and feasibility of my decisions and have the expertise to communicate my ideas with engineers for final implementation.

Full knowledge of design and prototyping tools: Figma, Sketch, HTML5, CSS3, JavaScript, Swift, Git, Responsive Design, cross-browser compatibility.

Project Management

Agile / SCRUM methodologies, Ability to manage cross-functional teams including engineering, product management, designers, and researchers.


Strong analytical and research skills, strong influencing, negotiation and communication skills (written, verbal, presentation), strong organizational and time management skills. I take ownership and responsibility of my work, respond professionally to feedback and address problems effectively and efficiently. I'm professional, flexible, passionate, curious, enthusiastic, smart, collaborative and hands-on (read handsome).


English, Chinese, Dutch.


Utrecht University of Applied Sciences

2006 - 2010 (4 years), Graduated June 2010, The Netherlands

HU University of Applied Sciences Utrecht provides education for students and professionals. Currently, around 35,000 students, spread over 22 locations in Utrecht en Amersfoort, attend our programmes and courses.


Download as PDF

For confidentiality reasons I have omitted the actual values for some metrics. Last update July, 2024.